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Showcasing Your GUIDE Program to Patients & Families 

Marketing Resources for Participants in the CMS GUIDE Model

This marketing resource kit, developed by the National Dementia Care Collaborative, was made possible by the generous support of The John A. Hartford Foundation. It is designed to support your outreach and marketing efforts by providing ready-to-use materials, including:

  • Sample messaging ​

  • Social media content

  • Patient, caregiver, and referring provider sample letters

  • Customizable templates

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Use our resource kit to raise awareness about your work, promote services, and recruit patients into your GUIDE Program!

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